Yoast SEO – An Essential Plugin for WordPress
Yoast SEO – An Essential Plugin for WordPress
Yoast SEO is the most complete WordPress SEO plugin. It handles the technical optimization of your site & assists with optimizing your content. It furthermore integrates seamlessly with Google Search Console, Google Analytics, Bing Webmaster Tools, and Twitter & Facebook.
SEO (Search Engine Optimization) plays an important role in content & digital marketing. Creating content without focusing on promotion strategy is like taking a bull’s eye in the dark. Install this plugin in order to make your site more SEO friendly.
Get it here Yoast SEO – WordPress plugin.
Yoast SEO has a premium version with more features. You can find more information about the premium version here: the #1 WordPress SEO Plugin • Yoast
What Yoast SEO is going to offer you?
- SEO analysis
- Readability analysis
- Full language support
- A Google preview
- Innovative Schema blocks
- Internal linking blocks
Why optimize for SEO?
SEO is an essential factor in website promotion because it helps you rank higher in search engines.
Why rank higher in search engines?
Because it helps you get more traffic from search engines.
Why do you need more traffic?
Obviously, more traffic means more visitors, more leads, and more sales.
What are essential things in optimizing for SEO?
There are many factors that affect SEO, but the most important ones are:
- Technical SEO
- Content SEO
- Internal Linking
- Social SEO
Technical SEO
Technical SEO is the process of optimizing your website for search engines. It includes:
- Site structure
- Site speed
- Mobile-friendliness
- Security
- Indexing
- Architecture
- Site navigation
- Crawlability
- Site Accessibility
- Redirects
- Canonicalization
- Pagination
- Meta tags
- Meta descriptions
- Meta keywords
- Meta robots
Content SEO
Content SEO is the process of optimizing your content for search engines. It includes:
- Content length
- Headings
- Images
- Links
- Keywords
- Meta tags
- Meta descriptions
- Meta keywords
- Meta robots
Internal Linking
Internal linking is the process of linking your content to other content on your website. It includes:
- Linking to other posts
- Linking to other pages
- Linking to other categories
- Linking to other tags
- Linking to other authors
- Linking to other archives
Social SEO
Social SEO is the process of optimizing your content for social media. It includes:
- Social sharing
- Social media buttons
- Social media meta tags
- Social media meta descriptions
- Social media meta keywords
- Social media meta robots
Yoast SEO plugin helps you optimize your WordPress site for SEO. This means that your site will be more visible to people who are looking for your products or services. This will result in more traffic to your site, more leads, and more sales.
Yoast SEO plugins can be extended with add-ons.
Essential Addons:
- Yoast Local SEO optimizes your website for a local audience.
- Yoast Video SEO ensures that Google understands what your video is about, increasing the chances of ranking in the video results.
- Yoast News SEO for news websites that want to improve their visibility and performance in Google News.
- WooCommerce SEO for all online shops that want to perform better in the search results and social media.
List out the features of the Yoast SEO plugin
- XML Sitemaps
- Breadcrumbs
- Social Media Integration
- Readability Analysis
- Internal Linking Suggestions
- Content Analysis
- SEO Analysis
- SEO Score
- SEO Title & Meta Description
- SEO Readability
- SEO Focus Keyword
- SEO Permalink
- SEO Social
- SEO Advanced
- SEO Tools
- SEO Search Console
- SEO Internal Links
- SEO XML Sitemaps
- SEO RSS
- SEO Advanced
- SEO Tools
- SEO Search Console
- SEO Internal Links
Get more with Yoast SEO premium:
- A redirect manager that prevents “404: page not found” errors
- Optimize without over-optimization.
- Internal linking blocks – they will help in structuring the site easily.
- Internal linking suggestions while you’re writing. It is like autocorrecting with an SEO angle. Internal linking is an essential part of local SEO.
- Preview your content. It will show you a live preview of your content. It will preview your content will look in Google and social media.
- Cornerstone content checks.
- You can connect Yoast SEO to Zapier. Zapier is an automation platform. By integrating it with Yoast SEO you can easily share your posts with 2000+ platforms and social media Twitter, Facebook, and so on.
Yoast SEO has a lot more to offer go and give it a try. And, don’t forget to share to post.